Legal clicks are expensive, so wasting budget hurts. We build and manage Google Ads campaigns for solicitors and law firms that focus on the practice areas and locations you actually serve, with landing pages and lead qualification that turn clicks into consultations.
Campaigns built for legal buyers, not generic ad spend.
A clear plan for which practice areas, keywords and locations justify paid spend, and which do not.
Separate campaigns per practice area, so your family law budget never competes with your conveyancing budget.
Precise geographic settings so you only pay for clicks from the towns and cities your firm actually serves.
Fast, focused landing pages that reassure visitors and make enquiring simple, on desktop and mobile.
Qualifying questions and smart routing so your team only deals with genuine, relevant enquiries.
Call and form tracking tied to real enquiries, with monthly reporting in plain English.
Keyword research, tracking setup and budget planning before a penny is spent.
Tightly structured campaigns and landing pages built to convert.
Ongoing testing of ads, keywords and pages to bring costs down.
Budget moved to what generates enquiries at the best cost per enquiry.
Common questions from solicitors and law firm marketing leads considering Google Ads.
Book a free strategy call with our legal marketing team. No obligation, just honest advice on what would work for your practice.